Online bank wins greater Egg-sposure

Bank shells out in AOL sponsorship deal...

NEWS Pun-plagued online bank Egg has inked a deal with AOL UK, which will give it premium advertising presence across AOL's UK portals. AOL did not disclose the value of the deal, which will see it displaying Egg ads in the finance channels of AOL and Compuserve, and across the AOL.co.uk and Netscape.co.uk portals. Egg says the deal will get them 'mindshare' among the one million surfers who use AOL each day.

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