Sonic in need of a tonic as Sega saga continues

Nightmare six months for Dreamcast maker...

By Jon Bernstein, 21 November 2001 08:23

NEWS Japanese games maker Sega announced a fall in sales of 18 per cent as it continues to feel the squeeze from fellow-console makers Sony, Nintendo and soon-to-market Microsoft. Sega, which has now stopped making the Dreamcast console, announced losses of Y20.9bn (£119.4m) and sales of Y97.79bn (£559.7m) for the first half of the year. Last year the company recorded losses of Y32.5 (£186m). Among the areas of the business to suffer was Ascii, the magazine group the company owns.

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