Fifa appeals to kids with playful online mascots

NEWS Visitors to the Fifa World Cup website will be able to create personalised versions of the official mascots, called the Spheriks. While on the http://www.fifaworldcup.com site users can create, name and customise a Spherik that will then become their permanent guide to the site. The three Spherik official mascots are similar to Pokemon characters with individual names and personalities. Ato is the yellow coloured coach of the Spheriks, Nik is the blue coloured number one striker and the number two striker, Kaz, is purple. Younger visitors will be able to play games and watch cartoons alongside their new-found friends.