NEWS Despite current pessimism about prospects for the future of e-marketplaces, the BCG finds that B2B trading racked up £123bn worth of transactions last year. However, despite the seemingly rosy outlook, the BCG does find a number of problems standing in the way of B2B adoption - notably a failure to redesign business processes and cultural inertia within firms. The BCG says firms should be looking to find new customers through the web, not just make cost savings.
B2B to defy misplaced pessimism
Online B2B trade will reach over £1.9tr across Europe by 2004, according to the latest survey from the Boston Consulting Group (BCG).
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