White Papers
How SAP Is Helping Kimberly-Clark Maintain a Healthy Market Share
Category: IT Management, Enterprise Applications
Tags: erp, customer service, crm
Overview Kimberly-Clark was established in a Wisconsin village over 130 years ago, the brainchild of four entrepreneurial young businessmen. Today it is a global leader in health and hygiene and home to some of the world's most recognised brands including Kleenex, Scott, Huggies, Pull-Ups and Kotex. The challenge was to sustain growth of the company in an evolving market-place and improve customer service. As a solution the company deployed SAP R/3 and SAP CRM.
- Publisher
- SAP
- File Format
- Date Published
- Mar 16, 2009
- Format
- Case Studies
- Topics
- CRM Software, ERP, Customer Support Services
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