White Papers

Kiwibank's New Account in IBM Cognos Business Intelligence Is Gaining Dividends

Overview Kiwibank is a 100 percent New Zealand-owned and -operated bank with branches in hundreds of locations across the length and breadth of the country. It needed to achieve control over the accuracy and consistency of burgeoning business information in a rapidly growing organisation and make that information available to a broad user base. It deployed a comprehensive, flexible Business Intelligence (BI) strategy that provides greater insight into product marketing and customer service.

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Publisher
IBM
File Format
HTML
Date Published
Sep 1, 2009
Format
Case Studies
Topics
Sales - Marketing, Business Intelligence - Data Warehousing, Customer Support Services

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