White Papers

Software Developer Enables Data-Driven E-Mail Campaigns With CRM Solution

Overview ExactTarget, a Microsoft Gold Certified Partner, helps companies develop timely, relevant e-mail marketing communications. In order to make marketing e-mail more valuable, ExactTarget integrated its offering with Microsoft Dynamics CRM. The Microsoft Dynamics CRM business application platform provided ExactTarget with straightforward integration, powerful workflow technology, and an easy way to build sophisticated customer profiles.

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Publisher
Microsoft
File Format
HTML
Date Published
Sep 6, 2007
Format
Case Studies
Topics
Application Development, CRM Software, Business Management

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