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Cabot Corporation Turns to Sage CRM SalesLogix for Single Customer View

Tags: revenues, erp, crm, software, applications

Overview Cabot Corporation is large - it operates 45 manufacturing plants in 23 countries, has 4,200 employees, and posted annual revenues of $1.8 billion in 2002. The company makes specialty chemicals such as carbon black that is used in industrial rubber products, inks, coatings, and plastics, and fumed metal oxides that are used in silicone rubber applications, cosmetics, and composites and adhesives. The company wanted to integrate their disparate databases to provide one view of the customers in all four company regions; South America, North America, Europe, and Asia. They evaluated several CRM software solutions, including Sage CRM SalesLogix and several other vendors. Sage CRM SalesLogix was rolled out to all four of the company's regions by the end of 2002.

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Publisher: Sage Software
File Format: PDF
Date Published: Jan 23, 2007
Format: Case Studies
Topics: Database Management

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