White Papers
Steak N Shake Stirs Up Performance With an IBM Cognos System
Category: Data Management, IT Management
Tags: bi, customer satisfaction
Overview The Steak n Shake Company is a full service, casual dining restaurant open 24 hours a day. Offering made-to-order food at the speed and price of fast food, Steak n Shake is one of the oldest restaurant chains in the United States. It needed to achieve sustained same-store sales growth and prepare for market expansion through a focus on key economic drivers and improved profitability. It deployed IBM Cognos 8 BI system provides easy access to information that helps 2000 Stake n Shake associates to manage labor, enforce quality, improve customer satisfaction and manage financial operations.
- Publisher
- IBM
- File Format
- Date Published
- Sep 1, 2009
- Format
- Case Studies
- Topics
- Sales - Marketing, Business Intelligence - Data Warehousing
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