White Papers

Predictive Analytics for the Eyes and Mind

Overview Predictive analytics are most revealing when they allow one to see how all the variables that contribute either directly or indirectly to the outcomes that concern relate to those outcomes and to one another. To understand these relationships, one must see them; one must watch how changes in one variable directly cause or indirectly influence changes in the others. For this to happen, predictive models must be displayed visually in a way that allows: (1) eyes to see the relationships and changes; and (2) minds to make sense of them.

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Publisher: SAS Institute
File Format: PDF
Date Published: Sep 16, 2009
Format: White Papers
Topics: Data Mining - Analysis

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