White Papers

Quality of Experience (QoE) of Mobile Services: Can It Be Measured and Improved?

Tags: customer loyalty, mobile services, network

Overview The ultimate measure of a network and the services it offers is how subscribers perceive the performance. Quality of Experience (QoE) is the term used to describe this perception and how usable the subscribers think the services are. With the growth of mobile services, it has become very important for an operator to measure the QoE of its network accurately and improve it further to achieve customer loyalty and maintain competitive edge. A poor QoE will result in dissatisfied customers, leading to a poor market perception and ultimately, brand dilution.

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Publisher: Nokia
File Format: PDF, requires Acrobat Rdr 5
Date Published: Nov 8, 2004
Format: White Papers
Topics: Mobile - Wireless Communications, Telecom Services

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