Latest Site Marketing White Papers

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silicon.com > White Papers > Software and Web Development > Internet and Web

Going Global With Geolocation.

Going Global With Geolocation.

This white paper, sponsored by Quova, Inc., a leading provider of IP geolocation data and services, illustrates how comp Read more

Nov 25, 2009

silicon.com > White Papers > Software and Web Development > Internet and Web

How IP geolocation can improve your website experience and marketing activity

How IP geolocation can improve your website experience and marketing activity

With geolocation technology, you can know a web user's real world whereabouts. This report examines the benefits from th Read more

Nov 25, 2009

silicon.com > White Papers > Enterprise Applications > Enterprise Planning

Applying Predictive Analytics to Physician Detailing

Applying Predictive Analytics to Physician Detailing

Producers of prescription drugs face high R&D, and sales and marketing costs. This three-page technical paper describes Read more

Nov 3, 2009

silicon.com > White Papers > Software and Web Development > Internet and Web

SEO Course: A 15 Minute Introduction to Internet Marketing

SEO Course: A 15 Minute Introduction to Internet Marketing

One of the most important lessons in Internet Marketing is to use the same language that the customers use. This is an o Read more

May 19, 2009

silicon.com > White Papers > IT Management > Business Functions

Online Support Communities: Best Practices and Deployment Tips for Reducing Costs and Increasing Customer Satisfaction

Online Support Communities: Best Practices and Deployment Tips for Reducing Costs and Increasing Customer Satisfaction

Harnessing customer feedback to improve your products and services can translate into a real competitive advantage. That Read more

Mar 18, 2009

silicon.com > White Papers > Software and Web Development > E-commerce - E-Business

Effectively Marketing Your SaaS Offering

Effectively Marketing Your SaaS Offering

The Software as a Service (SaaS) and Web application delivery model presents significant new sales opportunities. Demand Read more

Dec 4, 2008

silicon.com > White Papers > Software and Web Development > Internet and Web

Going Global with Geolocation

Going Global with Geolocation

Written by acclaimed author and industry expert John Yunker of Byte Level Research, this 16-page white paper: Read more

Oct 25, 2008

silicon.com > White Papers > Enterprise Applications > Enterprise Planning

Website Lead Generation for Efficient Successful Prospecting

Website Lead Generation for Efficient Successful Prospecting

As increasingly information is gathered using the Internet instead visiting trade shows or other events, where face to f Read more

Mar 12, 2008

silicon.com > White Papers > Software and Web Development > E-commerce - E-Business

Saving Goliath: Growing a Large Scale Internet Marketing Channel

Saving Goliath: Growing a Large Scale Internet Marketing Channel

While efficient on-line media channels, such as Search, Affiliate, and CPA display media buys, have been a boon for eBay Read more

Mar 1, 2008

silicon.com > White Papers > Software and Web Development > E-commerce - E-Business

Taking Full Advantage of Your Online Channel Insights

Taking Full Advantage of Your Online Channel Insights

Understanding buying behavior has long been an important part of successful marketing efforts. Every year, companies spe Read more

Mar 1, 2008