White Papers
Retail Revenue Management: Understanding and Applying an Effective Strategy for the Retail Industry
Category: Professions and Industries
Tags: retailers, management
Overview For retailers, “some day” is here. Revenue management for retail, a disciplined process of optimizing
pricing decisions to achieve enterprise goals for revenue, profit and price image, is available now. By giving executives visibility to the tradeoff between profit and price image, RM enables retailers to develop and implement attainable pricing strategies so they can answer strategic questions such as:
• What is my overall price image relative to the competition?
• What is my revenue and profit potential given current demand and market dynamics?
• What is my optimal pricing strategy given current enterprise objectives for profit, revenue and price image?
- Publisher
- KhiMetrics
- File Format
- Date Published
- Aug 28, 2009
- Format
- White Papers
- Topics
- Distribution Software
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